LaFont Family Eyecare
Posted in The Gallery by Rebeka with No Comments
It’s not just about selling you eye tests and glasses with LaFont Family Eyecare – they actually place as much emphasis on education as they do in sales, so that customers know how to look after their own two eyes. With that in mind, a business card that says “We care” in a new and exciting is a far more enticing prospect than the hard sell.
Design Inspiration
“By their own admission, the LaFont logo was outdated, so I scrapped it, and instead we came up with the idea of featuring a graphic of a different style of glasses for every card. Not only is it a really different concept for a card, but the colours are bright and fun and really emulate the cheerful tone of the company.”
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