21 Jun2010

KITE Architects

Posted in The Gallery by Rebeka with 9 Comments

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KITE, a firm of Architects based in Providence, RI, were tired of their one-sided, white business cards, and needed a way to showcase the wide range of projects they’ve completed. Using MOO’s ‘Printfinity’ technology our design team chose a selection of 5 different photos for the front of the cards, and a striking red back with clear and crisp white text. The KITE team can now show potential clients exactly what it is they do.

Design Inspiration

“KITE already had a strong brand identity with a vivid red logo. I decided to be even bolder and use red as the background color for the details side of the card. KITE also had a wide range of crisp and bold photos from previous projects to choose from – I chose the top five photos to display on the ‘front’ of the cards.”

Designed by Monika

Before

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[starrater tpl=10 size='30']

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9 Responses to “KITE Architects”

Cinnamon July 28, 2010 Reply to
Really cool design and a vast improvement over the old one.
The only thing that irritates me is that the red on the back is not the same as the red background of the logo on the front.
Carol July 20, 2010 Reply to
reminds me of Ikea for some reason (except for the colour) – must be the logo. The redesign is a vast improvement.
New Contests and Awards for Small Biz | MostTalkedNews.com July 11, 2010 Reply to
[...] redesign by a professional design team and 50 free Business Cards from MOO. Check out a great “before and after” on the [...]
Summer Small Business Contests | Small Business Trends July 10, 2010 Reply to
[...] redesign by a professional design team and 50 free Business Cards from MOO. Check out a great “before and after” on the site:The Cleantech Open Ideas Competition Enter by October 2010 (see site for entry [...]
Rebeka July 1, 2010 Reply to
KITE asked to remove some of the details on their card. We ask what each company would like displayed, and these details are what KITE chose.
Fernando July 1, 2010 Reply to
Where is all the information that the original had???
Monika July 1, 2010 Reply to
It’s 9pt type and helvetica happens to be very legible even at small size
Lesley Wong July 1, 2010 Reply to
I love this design – it’s clean, bold, and communicates the business well. Nice work!
John Kantor June 30, 2010 Reply to
Nice design, but who can read 4 pt type?